Something to be thankful for.

 

This past election season certainly has proven beyond the shadow of a doubt the power of a single idea, expertly crafted and flawlessly executed. Proof that the system was tragically flawed is more than evident in our current economic crisis. Proof that the system has the ability to self-correct to reinvent itself to address these flaws is also more than evident. This is something we should not take for granted. It is the end result of more than two hundred years of searching for “a more perfect union.”.

Although many of the promises that have been made may prove impossible to deliver upon, the overall commitment to “change” seems to be driving the bus.

Even through the transition period we are seeing evidence of change in the ways and speed with which the new administration is rebuilding the mechanisms of government. There seems to be a new openness and transparency to the process of finding and recruiting the three thousand or more professionals that will be brought in by the Obama administration to oversee the buracracy that turns the wheels of the public sector. Lobbyists have been frozen out of the selection process. Selection seems to be based upon experience rather than patronage. Agendas have been set well in advance of the transition date and mechanisms to to gain popular input have been well thought out and put firmly in place, well leveraged by the use of technologies that have historically baffled previous administrations.

Above all of this, there seems to be a willingness from the new administration to be responsive to new ideas and innovative ways of conducting the business of government going forward. For this alone, we should all be thankful. But is it real, or is it rhetoric? Ever the skeptic, I decided to put it to the test. For the past two weeks, I have begun the process of bringing a new idea to the attention of the Office of the President-Elect.

The White House is more than just a fancy hotel for a four-year stay in Washington. It is the seat of the executive branch of the federal government.

Within the White House are several offices. The Office of Administration, The Office of Management and Budget, The Office of National Drug Control Policy, The Office of Science & Technology Policy, The Office of Faith-Based and Community Initiatives, The Office of the First Lady and The Office of National AIDS Policy are just a few of the offices and Councils included in the Executive Office of the President and the White House Office.

The Office of the President-Elect has already begun the establishment of a White House Office of Urban Affairs and no doubt there are several other offices currently under consideration. The idea that I have proposed to the Obama Administration is the establishment of a White House Office of Creative Affairs (OCA): a "think tank" for America.

The purpose of the OCA is to bring together the most creative minds in our nation to address our most pressing problems. From architects to zoologists, I believe that the thought leaders and innovators who are willing to serve at the will of the President need a means to become a part of the campaign for Change in America. The OCA will serve as their on-ramp to involvement by providing them with both ways and means to contribute their time and their genius to generating the millions of solutions needed to effect the Administration’s sacred promise to the American people to address the following issues:

1. Revitalizing the Economy
2. Ending the War in Iraq
3. Providing Health Care for All
4. Protecting America
5. Renewing American Global Leadership

Certainly this becomes a full plate for any creative mind to contemplate, let alone address. But as a community of creative minds, the power and the capacity to create the solutions required can be certainly be achieved.

Never one to propose an idea without some form of “Proof of Concept” I enlisted the help of some friends to build a microcosim of how such an Office might work.You can visit our demo at : http://whitehouseofficeofcreativeaffairs.wordpress.com

We invite your participation in our presentation to the White House by visiting our demo site and sharing your ideas regarding the issues posted above and on this site. Who knows? Your ideas may be adopted even though ours may not. We will forward all of the ideas submitted to John Podesta at the transition team. It is our way of helping those who have committed to change the way government works to begin the work at hand.

Thank you for helping us make it possible to insure that “Creativity” has a seat at the table. And thank you President-Elect for restoring our belief that doing something like this actually has an opportunity to help make a difference in the way things get done.

Think "New."

 

 

 

 

 

 

 

 



 

WEDNESDAY
November 26, 2008
ISSUE 223

ABOUT ME

ARCHIVE

CONTACT ME

AGENDA

MOST READ

MAD002
The Journey
to Great

MAD009
The Death of
Advertising

MAD023
The Boy Who
Broke My Heart

MAD025
Too Busy for
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The Rise and
Fall of the
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The Battle for
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Happy Birthday
to Me

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The City that
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The True Cool

MAD095
The Creeping
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Things Emo.

MAD015
The Four Great
Myths of Global
Branding

MAD026
The One True
Thing

MAD030
The Lost Art of
Persuasion

MAD021
Dare To Be
Great: The Mad
Genius of The
"Matrix"

MAD071
Boomers
Downshift
To Neutral

MAD092
Advertising
Immunity. Can
It Be Cured In
Our Lifetime?

MAD100
Breathing New
Life Into
American
Business

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Constant Change
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Relentless
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The End of Advertising As Usual.


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The Purpose of Creativity


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Brand New Brands.


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The Client Is The Audience.



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The Transformational
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Changing the World
One Ad at a Time

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.

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NeoAdvertising:
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NeoAdvertising:
Advertising People Care About.