1982
Clio Award
“Thanks, I Needed That”
Skin Bracer by Mennen
1983
Creative Supervisor
Wells, Rich, Greene
New York, NY
O.K. money IS everything. But that's not why I went to WRG.I thought that having worked for two famous women named Mary Wells would look cool on my resume. They thought that since I knew my way around Detroit I'd be perfect for the Ford account. After " Ford: Quality Is Job 1" and "There's a Ford In America's Future," I was rewarded with CitiCorp, Chase Manhattan Bank and Ralston/Purina. So much for cool.
1985
Creative Director
Smart Communications
Los Angeles, CA
After getting an offer I couldn't refuse for my condo in New York, I said farewell to winter and moved to Los Angeles. Couldn't find an agency job, so I opened my own with clients like The California Lottery, AT&T, Pepsico USA, Household Bank, First Interstate Bank, BankOne, Coca-Cola, McDonald's, KFC, Hardee's, Denny's, eTrade Group, Athearn, Turner Home Entertainment, The Walt Disney Co., Summit Healthcare, Tenet HealthCorp, and California Dept. of Health Services.
1995
Clio Hall of Fame
“I’m Stuck on Band-Aid”
Band-Aid Brand by Johnson & Johnson
19 years after winning the original Clio, the Hall of Fame induction. Pretty damn cool.
1998
Author
“Divide & Conquer: Targeting Your Customers Through Market Segmentation"
John Wiley & Sons, Publishers
Became a best-seller in 6 months. Sold out in a year. Pick up a used one at Amazon.
2000
Director of Development
Opus Communicea
Los Angeles, CA
Worked for Dan Cracchiolo, Producer of ”The Matrix” and “Lethal Weapon,” developing feature films, web properties and the next generation of sponsor-produced programming. A fist-full of dollars, but not nearly as much fun as advertising.
2002
Consulting Creative Director
Sun Microsystems
Los Angeles, CA
Got to peer into the future. My clients were the smartest people on the planet. Their products helped to change the way the world works.
2003
Author
“Fantazzzmia: Where Dreams come From" Four Dolphins Press, Publishers
2004
Advertising Walk of Fame
“A Mind is a Terrible Thing to Waste”
United Negro College Fund
2004
Vice Chairman
Institute for Advanced Practices In Advertising
Los Angeles, CA
Currently creating new business models for a 200-year-old industry in radical need of change.
2005
Managing Partner
The Gasp Company
Long Beach, CA
Newest venture. Established with Angela Glenn. The Nation’s first Post-Advertising consultancy to develop new methodologies for stretching the boundaries of traditional advertising and new media to create a more meaningful way of engaging consumers. |